Curriculum Vitae · Academic · 2026

Fiorella Bonino.

波妮诺·菲奥雷拉 Santiago, Chile fiorella@thechinaexpert.com fiorellabonino.com
01

Academic profile

China–LATAM strategist with official Chinese academic formation (MBA UIBE Beijing, selected by MOFCOM), commercial execution documented by multilateral organizations (UN ESCAP 2024) and sustained institutional recognition from the Chinese government (AIBO–MOFCOM). Over eight years of continuous institutional engagement with China.

02

Education

2018

MBA — Master in Business Administration

University of International Business and Economics · UIBE Beijing · 对外经济贸易大学

Full scholarship from China's Ministry of Commerce (MOFCOM). UIBE Beijing International Program.

MOFCOM scholarship · Chinese government
Pre-2017

Postgraduate Certificate in Business Intelligence focused on IT

Universidad de Chile · Santiago
Undergraduate

Industrial Engineering

Universidad Adolfo Ibáñez (UAI) · Santiago, Chile
03

Official Chinese government programs

2025

AIBO–MOFCOM Beijing — Seminar on Digitalization and International Development of SMEs

Academy for International Business Officials · Ministry of Commerce of the P.R. China

Chile's official representative (智利) at the seminar.

MOFCOM · official invitation
2017

AIBO–MOFCOM Beijing — Seminar on One Belt, One Road (OBOR)

Academy for International Business Officials · Ministry of Commerce of the P.R. China

First official invitation. Beginning of sustained institutional relationship with AIBO–MOFCOM.

MOFCOM · official invitation
04

Professional experience relevant to China

2019 — present

Founder — The Chinaexpert

Santiago · also operating in Beijing · thechinaexpert.com

Strategic intelligence consultancy on China for LATAM. Executive consulting, in-company training and keynote speaking on China.

2020 — present

Founder — Los Andes Beltroad Export

Bilateral Chile–China operation

Bilateral Chile–China operation founded with Chinese capital. Air-shipped fresh-fruit export operation to the Chinese market under the proprietary brand Dancing Sun: Royal Dawn, Santina and Lapins cherries via cherry express, aligned with the Chinese New Year demand peak.

Chinese capital ·
2019

Own store on JD Worldwide (Global Purchase) · 京东全球购

Chile–China e-commerce platform

Operation documented in 2024 by UN ESCAP in their official Knowledge Product on cross-border e-commerce Chile–China, written by a UIBE professor.

2019

Internship inside Baidu (百度)

Beijing · during MBA UIBE

Direct exposure to the Chinese digital ecosystem and to mainland China's platform logic.

Pre-2017

PwC (PricewaterhouseCoopers) — Big Four global

Prior professional career

Foundation of the analytical and financial rigor she now applies to her work on China.

05

Awards and institutional recognition

2024

Case study — UN ESCAP Knowledge Product 2024

United Nations · Economic and Social Commission for Asia and the Pacific

Her JD Worldwide operation was documented in the official Knowledge Product on cross-border e-commerce Chile–China, written by a UIBE professor.

UN ESCAP · official
2024

Invited guest — UIBE 70th anniversary

Beijing · UIBE anniversary celebration
2023

SIAL Shanghai Innovation Award 2023 — Selection Innovation

SIAL Shanghai · international food and beverage trade show

Award won with Chilean grapes in pouch from her client Synergic Food, submitted and positioned by her via Los Andes Beltroad.

SIAL Shanghai 2023
2019

Inicia Seed Fund — CORFO Chile

Chilean Production Development Corporation
06

Conferences and commercial diplomacy

2019

Belt & Road Chile–China Conference — Santiago

Official participation · invited

Official bilateral conference with former presidents, former ministers, and diplomatic corps.

2023

Webinar Miànzi — Chinese E-Club, Confucius Institute UST

Universidad Santo Tomás · Chile
Period

Webinar New Retail Post-COVID — Duoc UC × AMDD

07

Publications, columns and media recognition

2025
Two columns: Chinese fruit market · Chile and its own model
2025
On cultural codes of the Chinese market
2024
"A Chilean puts her e-commerce expertise to good use" · Feb 2024
2024
"Navigating the Chinese market" · Jan 2024
Period

Interviews and signed column — BCN Chile · Asia Pacific Observatory

Library of the National Congress of Chile
Period
On China's New Retail
2022
"Chilean Cherries for the Chinese Market"
08

Languages and areas of expertise

Languages

Spanish (Chile) — native
English — professional
Mandarin Chinese — intermediate (HSK 3–4)

Areas of expertise

Chile–China commercial strategy · Cross-border e-commerce with China (CBEC) · JD Worldwide · Belt and Road Initiative in LATAM · Chinese business culture (guānxì · miànzi) · Fresh-fruit export to the Chinese market · Raising Chinese capital for LATAM